Analysis: male audience predominates in Google +
The other day western life Plusdemographics.com published a very entertaining infographic, about Google + audience for individual countries. According to the data today Russia has about 1.4 million users of Google social network.
Google will create file on users
Google representatives have an intention to collect user’s credit card numbers, voice samples, work, friends, illnesses, income and expenses.
Google representatives said that would require all users to allow monitor their activities through Gmail, Search, YouTube, browser and other services including contextual advertising. This enables to create complete files on people including their habits, credit card numbers, voice samples, location, work, friends, illness, income and expenses.
What is expected for SEM in 2012? Forecast from SEOmoz
2012 has come, and it is possible not only to summarize the past year (which, incidentally, SEOnews made in a series of articles), but also make predictions for the future. Pay attention to search engine optimization forecast in 2012. Today, the prediction of SEOmoz doesn’t seem as horrible as Forrester Research expectations and SEO professionals shouldn’t panic beforehand. The prediction is made by well-known West expert Rand Fishkin.
Google planned 500 changes in 2012
This year the Internet giant Google is going to make about 500 changes to the search algorithm.
As an example of the changes which are already done is tightening of the requirements of the search engine to the classification of parked domains now automatically search algorithm filters out websites with lots of parking pages, i.e. pages with advertising content. This change is counter to the requirements of previously issued service AdSens from Google, which encouraged webmasters to add to the domain a variety of parking pages.
Google tightens control methods with excessive advertising
Now sites with a high content of advertisements will be subjected to more stringent penalties from Google. The algorithm of the search engine recently has been updated that allows it to monitor the ratio of useful content and advertising that user may find when going to a page.
How to use new Google functional
Recently the well-known Google has launched new social opportunity for the search “Search plus your world”. That’s why SEO professionals should think about the future strategy to promote their websites using this tool. For SEOs on Econsultancy resource were presented some recommendations for this innovation.
Google shares lost one tenth of the cost
Google shares declined to 10 percent during the evening session after the end of trading on the Nasdaq after the publication of information about the company's profit in the fourth quarter of 2011, reports Bloomberg. Although the company earned during the period 2.7 billion dollars, 200 million more than the same period last year, the results were lower than analyst expected.
Online advertising in the US will spend on $ 40 billion
This year the cost of online advertising in the US will grow by more than 20% and will amount to almost $ 40 billion, according to eMarketer. Double-digit growth in advertising spending in the network is expected until 2015, by the time the USA advertisers will spend on online advertising $ 52.8 billion. In 2016 advertising budgets will increase to $ 62 billion.
Google and Wikipedia rally against SOPA
Today, the Internet is a place where is a kind of rally against the adoption of the anti-piracy law SOPA in the USA. Internet users visiting the website of Wikipedia, see large black banner "Freedom of speech is under threat." On the home page of google.com (English version of the site) under the search bar there was an inscription citing: "Tell Congress: Please don't censor the web! "
Internet 2011 in numbers
The number of sites on the web for 2011has two times increased, the Pingdom Company shows in its annual report. If at the end of 2010, there were 255 million of Internet resources, in December 2011 – it is already 555 million.